LeadClick Expands Pay-Per-Call Offering

Based on initial trial success, LeadClick Media, a provider of performance-based lead generation services, has now expanded its call-based initiatives. LeadClick began testing our performance-based call tracking platform in mid-2009. Going forward, the company will use our platform more broadly to enhance the performance of more of its email, display and offline campaigns to drive conversion. LeadClick advertisers can include phone numbers in search listings and on landing pages, routing calls through the RingRevenue platform and ensuring quality lead filtering and distribution. We’re happy to report that they’ve experienced increased lead volume and quality, as well as improved ROI both for the company and its clients. Read more here.